CBS Interactive
CBS Sports case study
When CBSsports.com needed to revitalize their platform of digital sports content, we developed a comprehensive and unified campaign to place them in a league of their own. From Fantasy Football to March Madness on Demand, we explored the sports fan in all of us. As agency of record, we executed mult-platform campaigns across digital, print, radio and on-air. The logos and brand style guides we developed continue to define the CBSsports.com brand today.
AT A GLANCE
INDUSTRY:
Sports
WEBSITE:
SERVICES:
- On-Air
- Rich Media
- Logo Design
- Flash Banners
- Style Guides
- HTML
CBS has been a worldwide leader in entertainment for decades, and this dominance has extended into the sports world. CBSsports.com has advanced the network sports reach to a broader audience across a vast spectrum of digital media and beyond.
-
CBS Design & Strategy & Rich Media
As CBS’s agency of record for five years, we developed an integrated approach to strategy reaching across all levels and departments at CBS. -
ESPN KEY ART & COLLATERAL & PACKAGING
Without the traditional boundaries between sports and entertainment, ESPN delivers a pure passion for the game that goes deeper than the headlines.
-
Scion Website & Social Media & Rich Media
-
STARZ WEBSITE & SOCIAL APP
Spartacus: Gods of the Arena, the prequel to Starz’s wildly successful original series, Spartacus: Blood and Sand. and company was ready for the challenge as we delivered a highly customizable site and Facebook App that rendered even the most feeble & wretched among us, strong & sublime.