Esquire Network

 

In September 2013 we were hired by NBC Universal to help define and launch Esquire Network as a new male-targeted network that expands the classic Esquire brand into a new medium. We started with what it means to be a modern man and focused on the concept of a well-played life. An exploration of consumer and trade advertising announced the new network and quickly expanded into an assignment to build a visual brand library.

We built this library of images with a three day photo shoot in and around Los Angeles that captured the well-played life through several lenses – fashion, sports, travel, entertainment, leisure, relationships, big moments and little details – and featured men of all ages.

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there’s more where that came from:
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