The struggle for power lies at the heart of the most compelling dramas. To promote the first French language Netflix Original Series, MARSEILLE, we explore how the obsession and ambition for power plays out in both political and personal realms. The creative transports the viewer to a modern, fresh, volatile Marseille – like it has never been seen before. While the iconic characters are larger-than-life, they are treated as real, flesh and blood individuals. Our approach shows the city and the characters in a whole new light as the camera moves to unexpected angles and surprising vantage points.
For the motion components of the campaign we collaborated with our sister company, Compadre.