Premiering to critical acclaim at Sundance, Netflix’s original film Tallulah portrays the emotional journey of motherhood, adulthood and family in a melodramatic and intense race against the clock. For this campaign, we collaborated with Netflix’s marketing team to develop a multifaceted campaign, including illustrative key art, rich media and HTML banners driven by the cinematography and suspenseful plot of the film, and secondary art that features the talent in a more photorealistic way.

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